The K-Pop has its origins in the Korean soap operas, there are those who consider this term as a genre, and others who point out that it is only the origin that gives identity to the existing pop genre, however, one of its peculiarities lies in the mixture of styles such as soul, trap, hip hop rock, R & B, funk, etc.. Where the audiovisual aspects and the aesthetics of its representatives is specific.

It was close to the World Cup that Korea and Japan celebrated in 2002, when the Korean government decided to buy the rights to some soap operas and began to distribute them around the world and reached us, in this case only the state television were interested in them".

Since then and with the help of the internet and platforms such as YouTube, music has taken on an important force in Mexico, as well as a strong call on Korean culture that has even led hundreds of young people to learn the language.

Spain, a bridge to Latin America

mapa espana latinoamericaSpain has invested heavily in Latin America. During the last few decades, its companies have become some of the biggest investors in the continent, making Spain the most important investor in the region immediately after the United States. In addition, Spain has always been essential in the relations between Europe and Latin America.

For that reason, the Chamber will make one of its most important core activities the creation of a commercial and cultural links...

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